![]() Initially, we ran a co-operative workshop with them to define who theirĬharacters, or customers, were, and how they could target them. Strategic direction to Grape-Nuts over several areas for the past 2 years. We decided to design and create a simple, easy-to-use website thatĪllowed users to find recipes, locate stores where they could buy grape-nuts,Īnd speak a bit about how the brand was created. Targeted to United States-based consumers, they were at risk of confusing andĬreate a new website that featured information and resources useful to UKĬonsumers. The site andīrand are reliant on providing fun recipes, up-to-date nutritional information,Īnd guidance on living and eating well. They utilised the website assets that were already in place from the United An example of a campaign we worked withĭesigned and built a new, UK-focused website for Grape-Nuts. Often, this took the form of competitions or offers that areĭesigned to increase brand awareness and encourage participants to find We provided strategic and content advice for their Instagram channel, which was started to take advantage of an increased emphasis on social media advertising.Įmphasis was also placed on working together to create interesting and engagingĬampaigns. This content was scheduled on a month-to-month basis and mentioned keyĭuring our time working for Grape-Nuts, we also collaborated with their in-house marketing team on a variety of social media projects. ![]() We also produced regularly-scheduledĬontent. Replying to private messages and comments, following popular trends, andĮngaging in conversation with consumers. Managed the community that follows their social channels. Time on Facebook and Twitter, with an emphasis on individual consumerĬommunications and sharing of relatable and useful content. ![]() Several of Grape-Nuts’ social media channels for over 2 years. Into other areas, which you can read about below. We continued this social media work and moved Position the brand and ensure that we were targeting the key demographics that Introducing the idea of Grape-Nuts to UK consumers. Our initial aim was to focus on brand awareness and They were attempting to bring their product to the UK market. Originally from the United States, Grape-Nuts came to us several years ago when Learn more about Instacart pricing here.Popular breakfast cereal, sold in many of the country’s largest supermarkets. Pick up orders have no service fees, regardless of non-Instacart+ or Instacart+ membership. Instacart+ membership waives this like it would a delivery fee. Instacart pickup cost: - There may be a "pickup fee" (equivalent to a delivery fee for pickup orders) on your pick up order that is typically $1.99 for non-Instacart+ members. With an optional Instacart+ membership, you can get $0 delivery fee on every order over $35 and lower service fees too. ![]() 100% of your tip goes directly to the shopper who delivers your order. It's a great way to show your shopper appreciation and recognition for excellent service. Tipping is optional but encouraged for delivery orders. Orders containing alcohol have a separate service fee. Service fees vary and are subject to change based on factors like location and the number and types of items in your cart. Fees vary for one-hour deliveries, club store deliveries, and deliveries under $35. ![]() Here's a breakdown of Instacart delivery cost: - Delivery fees start at $3.99 for same-day orders over $35. ![]()
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